Schmitz Law, a personal injury firm based in small-town Idaho, needed a new visual identity, website, and photography that captured their mission and values while staying true to their hometown roots. The goal was to create a brand that felt local and genuine, yet strong enough to stand out statewide.
I brought that vision to life through branding and logo development, custom photography, illustration, and art direction for the new website, ensuring everything worked together seamlessly across print and digital.
The rebrand delivered a cohesive, authentic identity that felt rugged and dependable, yet refined enough to stand out statewide.
